"The Lord's Prayer is prayed by billions of people across the globe every day and in this country has been part of everyday life for centuries," a statement from the Rev. Arun Arora, director of communications for the Church of England, said. "Prayer permeates every aspect of our culture from pop songs and requiems to daily assemblies and national commemorations. For millions of people in the United Kingdom, prayer is a constant part of their lives; whether as part thanksgiving and praise, or as a companion through their darkest hours."

The video, which opens with footage of the Most Reverend and Right Honorable Justin Welby, Archbishop of Canterbury, continues with people from different walks of life reciting the prayer found in Matthew 6:9-13, which Christians believe was the prayer Jesus taught His disciples, hence the name the "Lord's Prayer."

Click here to view the ad.

The Church of England is sponsoring a prayer campaign called justpray.uk, which seeks to boost awareness of, and participation in prayer.

That seemingly innocuous goal wasn't satisfactory for the Digital Cinema Media (DCM) agency, which as "the market leader in U.K. cinema advertising, providing some 2,929 screens at 455 sites for advertisers. DCM sells 80 (percent) of the cinema advertising market through exhibitors including Cineworld, ODEON, Picturehouse, Vue and many independent cinemas."

In a statement provided to the BBC, Digital Cinema Media said "some advertisements—unintentionally or otherwise—could cause offence to those of differing political persuasions, as well as to those of differing faiths and indeed of no faith," and therefore would...

Continue reading here.

To receive daily emails from Breaking Christian News to your inbox CLICK HERE

Neuroscience Confirms, Mental Health Healing Can Come through Scripture: 'There's Tremendous Hope'

Alberta Independence Petition Exceeds Signatures Needed to Proceed

'It Has Destroyed Our Lives': Christian Parents Sue Over Accusation They Caused 'Mental Injury' for Refusing to 'Affirm' Daughter's Transgender Identity

Massachusetts on Verge of Allowing Abortion until Birth for Any Reason

Trump Defunds the Left's Graphic Sex Ed in Favor of Lessons on Marriage, Family

Courts Say ICE Must Give Bond Hearings to Illegal Aliens if They're Caught Anywhere Inside US Borders

The Shocking Ceuta Invasion is the Predictable Result of Spanish Amnesty

'Major Milestone': President Trump Announces Historic Hamas Disarmament Deal; Israeli Forces Demolish Hezbollah Tunnel

Cracker Barrel CEO Julie Masino Steps Down After 'Woke' Rebranding Backlash

WNBA's Sophie Cunningham Backs Young Fans after Seattle Storm Co-Owner Cursed Them Out for Supporting Biological Reality (Video)

Christian PA Who Was Fired Over Transgender Referrals, Pronouns Wins $410K Settlement as Hospital Adopts New Policy

Boy George Chooses Truth Over the Anti-Israel Mob

Netanyahu Tells Christians: 'We Are One' (Video)

Florida Announces Investigation into Fauci Since His Pardon Isn't for State Charges

Prayer Alert: The First Lady and Barron Are Now in Iran's Crosshairs

DHS Arrested Over 900 Human Trafficking Suspects and Rescued 180 Victims during FIFA World Cup

Florida Evangelist Turning Defunct Vermont Campus into 'Christ-Centered University'

GenderSpeak: Weaponizing Gender Against Sex

Medical Schools Accused of Renaming DEI Offices to Avoid Scrutiny

Trump Administration Formally Bans Dangerous Gain-of-function Research